Indonesia is an archipelago of thousands of Islands, 737 languages, over 300 ethnic groups, along with religious diversity. Though 87% of the country is Muslim, there are also Christian, Hindu, Buddhist, and other tribal religions within Indonesia. The complexity of these factors together has produced fertile ground for conflict in every area of society, and the geographic isolation only aids in the potential for prejudice, fear, and conflict to grow within communities. Because of this, many Indonesians never have a chance to meet or learn positive things about other ethnic or religious groups, especially within rural areas.

The Flourish program is for all women, with the main focus of this program in rural settings. Many of the women work as farmers, with their husbands often in Jakarta seeking to find work, and generally they would see their husbands only a few times a year when they come home. Because of this, women are often bringing up their children on their own.